On May 20th, the China Internet Public Welfare Summit (hereinafter referred to as the “Summit”) opened online. The theme of this summit is based on the theme of “Numbers with New Best” and focuses on public welfare digital issues.
The digitalization of public welfare has greatly enhanced the convenience of public welfare participation. The process of transparentness has further improved its credibility, and the public participation has increased greatly. Wang Aiwen, a member of the Party Group and Deputy Minister of the Ministry of Civil Affairs, disclosed in the summit’s speech that in the past three years, more than 10 billion people have clicked, followed and participated in Internet charity each year. In 2021, nearly 10 billion yuan was raised through the Internet.
Of course, the most important and far -reaching significance of public welfare digitalization is not limited to promoting public participation, but in improving the efficiency of public welfare projects, deepening the connotation of public welfare, broadening the extension of public welfare, allowing public welfare to explore more possibilities, so that society will make society. Public benefits have increased as a whole.
The basic effectiveness of public welfare digitalization is to improve the efficiency of public welfare projects. Help vulnerable groups with convenience or material assistance for it. Digital technology can make such traditional projects more efficient, more accurate, and more specific. For example, in 2021, Shenzhen released the “Beautiful Shenzhen · WeChat Payment Personal Meal Public Welfare Program”, which allows more than 60,000 sanitation workers in Shenzhen to enjoy a loving meal at nearly a thousand stores in the city every thousand yuan a week. In the past, similar projects were usually carried out in the form of traditional meals, which may bring inconvenience and waste of resources, but also damaged the self -esteem of sanitation workers. In this plan, sanitation workers only need to receive love meal vouchers through small programs every week. Everyone can go to the store to eat in a comfortable and decent way at their convenient time. The precise reaching the order of the project is more efficient, and the non -sensitization has improved the public welfare experience. As the chairman of the Organizing Committee of the China Internet Public Welfare Summit, Guo Kaitian said that “digital technology has really reduced the cost of doing good and improved public welfare efficiency.”
Digitalization of public welfare can deepen the connotation of public welfare and pay attention and meet the deeper needs of the aided group. For example, Shenzhen’s A.I. (love) go home and simulate parental voice through scientific and technological means to strengthen the emotional connection between parents and children and enhance the happiness of left -behind children. In the past, there were many projects for the lack of dilemma for left -behind children in the countryside, but most of them concentrated on providing material donations for them, or increasing the opportunities for parents and children to meet with their children. Under the absence of the lack of the parents of left -behind children, the above projects use AI artificial intelligence technology to simulate the parents’ voice telling stories to left -behind children. In addition to material donations, they make up for the spiritual needs of left -behind children in a normalized way. It also improves children in terms of learning ability and reading ability. The psychological needs are parts that are easily overlooked or easy to achieve in traditional public welfare projects, and digital technology makes it possible to make up for the spiritual level.
More importantly, the digitalization of public welfare can also broaden the extension of public welfare and make emerging public welfare project possible through interactive and community. Due to the objective conditions of objective conditions, young people are keen to “cloud support” small animals online, and the “cloud -breeding giant panda” project is to seize the trend of “cloud care” and let enthusiasts adopt “sporadic pandas” through the spirit of the Internet. (Wild panda that is not included in the protected area). Panda fans can observe their activities through infrared cameras, and they can also raise them to plant bamboo. In this regard, this episode of Panda Village Database, Giant Panda Network Monitoring, Panda Village Villagers and Grand Panda enthusiasts interactive community management, Panda Village ecological cultural and creative products such as fair trade and other functions, so that panda enthusiasts can get Mental comfort also improves the lives of the villagers. Through interactive and community development, the project has promoted the ecological protection and rural revitalization of the panda village with public welfare data sharing and credit system construction, and opened up a new field that has never been in traditional public welfare projects.
Improve the efficiency of public welfare projects, deepen the connotation of public welfare, and broaden the extension of public welfare. Digital public welfare is not only that. The Internet+public welfare model may also promote the rapid development of China’s public welfare undertakings in new forms. Former United Nations Deputy Secretary -General Wu Hongbo pointed out in the summit that “the rapid development of Internet technology has inserted flying wings to China’s public welfare undertakings. In just thirty years, the creativity of China’s Internet and public welfare undertakings has built a brand new digital public welfare ecology . These explorations with distinctive Chinese characteristics also provide fresh Chinese samples for the world. “
Looking forward to inserting the public welfare cause of digital wings, creating more possibilities, and forming a gradually mature public welfare “Chinese sample”.